These wicked marketing tactics are nightmares for your business. Here’s how to avoid spooking clients and killing your future success.
OCTOBER 2016 | BY VALERIE GARCIA
Ghouls and goblins haunt the fright nights of October, but for real estate professionals, something far more sinister makes up the stuff of nightmares: terrible marketing. Now that we’re in the Halloween season, is your online presence the trick or the treat? Let’s look at five marketing horrors that should keep any practitioner up at night.
It’s something many real estate professionals know about. Right after a sale closes, many clients don’t just like the agent that helped them; they love the agent that helped them, especially when the transaction went seamlessly and was even pleasant. Of course, happy buyers often make great sources of referrals snd, down the road, they’re often move-up buyers who will want to use their agent’s help once again.